ALPS People
ALPS People are nature lovers who enjoy spending time outdoors, finding happiness in the beauty of nature and caring about protecting the environment for everyone to enjoy.
They find comfort in the nourishing embrace of nature and want to feel connected to the natural world.
Samuele Cavicchi
Photographer
“Combining my work as a photographer with nature’s details, sounds, and light gives me unique and unforgettable memories. Mountains to me are like a shelter. They’re my inspiration, a place where I find my inner peace through sensations and emotions.”
Alice Pomiato
Green content creator
“Everything surrounding us is related to sustainability. In its visible and invisible forms, where we walk, stand, live, and what we touch, eat, and dress.”
Petra Cola
hiker & Content creator
"The mountain, since my childhood, has been the most precious teacher of all. Silent, constantly present in my life, the mountains have taught me to never give up and to only rely on my strength."
Nicola Lamberti
environmental engineer
“The mountains allow us to let go of our thoughts and return to ourselves. What matters is to reciprocate these benefits and ensure that everything stays in balance.”
Melania Lunazzi
Journalist
“In the mountains, you can find everything your soul needs: simplicity, silence, truth, and beauty. They are a constant source of learning, teaching you about your limits and your strength.”
Sandro Barbierato
pharmacist & entrepreneur
“What all this beauty is without the mountain people, with their traditions, customs and legends? The answer is nothing.”
Graziano Prest
chef
“I like to think that I leave behind a memory, an experience that touches the heart of people through hospitality, attention to service and the excellence of the products of our region.”
Alice Poli
lawyer
“Just like reaching a peak, the greater the effort to get there, the more beautiful the view you enjoy at the end.”
Marta Giunti
skier & influencer
“We live in a world that urges us to hide our weaknesses, but it’s through the cracks that the light comes in.”
Silvia De Bastiani
watercolor painter
“The mountains are my nature: a constant invitation to rise above, to aim for the top, to look beyond.”
Alberto Russo
horseback guide
“I like to think that, even for just a moment, the people who ride with us can experience the emotions that the mountain is able to evoke—and who knows, maybe they’ll carry them forever.”
Ludovica Rubbini
entrepreneur
“Genesis is a laboratory of ideas, an invitation to slow down, to listen, to regenerate. For me, it’s the most authentic way to tell the story of who we are and where we come from.”
Fra Indi
EXPLORER & MUSHER
“We can do so much, even through small gestures, one small step at a time.”
